Copywriter Mentoring

Hello …

If you’re passionate about words and passionate about enjoying a great, lifestyle as a freelance copywriter, welcome. I think you’ll love what I have to share with you.

The ability to write well is a wonderful gift. It’s also even more wonderful when you can earn a great income doing what you love (without working 24/7 in the process).

I’ve been a successful direct marketing copywriter, internet entrepreneur and marketing consultant for 20 years. In that time I’ve had the wonderful pleasure of helping countless business professionals achieve incredible results.

But — do you know what I LOVE even more than writing?

It’s inspiring others to step into their greatness.

It’s helping passionate writers like you profit wildly from your writing passion!

I’d absolutely LOVE to help you earn exciting amounts of money and work a lot less too, by mentoring you as part of my “Copywriter Mentoring” program.

It’s a 6 month online mentoring program where you get access to $8,000+ in one-on-one advice from me, along with business growth tools, and copywriting resources for a very affordable amount. All the advice, templates, tools and learnings you need to become a six figure copywriter.

Here’s how the mentoring program works …

I’ll work with you and a small number of other writers to help you grow your writing business into a thriving enterprise.

Over 6 months you’ll learn how to build a $100,000+ business from scratch or turn a $100,000 pa business into a MUCH bigger business much faster than you thought possible.

Here are the components of the program:

1) Online Group Coaching Sessions

Each month you will discover valuable tips to:

• write copy that sells up a storm.
• generate more highly qualified potential clients (and far fewer time wasters).
• position yourself in the marketplace as a leader in your field of expertise (whatever that is).
• raise your profile so you generate more leads and more referrals.
• turn more enquiries into profitable sales.
• enjoy more repeat business and more referrals, and more.

These interactive, online sessions (via phone and the internet) feature me, as well as leading guest experts in the areas of consultative selling, internet marketing, copywriting and lead generation — all with specific advice for you to boost your copywriting business.

This isn’t a lecture-style format — far from it.

You receive specific examples, specific how-to’s, question and answer sessions and more. What’s more, I only share the strategies that I have personally used and profited from so you can rest easy knowing that everything I share is proven.

And of course, you receive a recording of every session so you can go over the ideas again-and-again.

Here are some more specifics of what you learn …

• Million Dollar Copywriting – the qualities and habits of copywriting legends and how you can model their traits and replicate their success.
• Niche Profits, Unique Selling Propositions and Finding Your Flow. How to set yourself apart from the competition, how to establish a niche and dramatically increase your sales.
• Value Pricing, how much to charge for your services, how to move away from a fee for time and to a fee for value delivered, results, guarantees, retainers, profit share, licensing and JVs.
• Owning Your Market – how to become the “IT” girl/guy of copywriting in your area/niche. Build so much brand attraction you’re booked up for 6 months in advance.
• Lead Generation – where to find qualified copywriting leads, the speaking circuit – the do’s and don’ts, zero dollar marketing, PR, advertising, direct mail, how to create a turn-key lead generation system and more.
• Selling Your Copywriting Services – sales process defined, selling techniques for selling copywriting services, writing winning proposals for yourself, how to package your services for maximum appeal, how to confidently handle objections, risk reversal and more.
• The Copywriter’s Lead Generation Parthenon - which marketing channels to focus on and which to avoid.
• Get your hands on a unique proposal format that dramatically increases your conversion rates.
• Discover follow-up techniques that turn more proposals into work.
• Strategic Alliances and Joint Ventures - how to profitably partner with aligned organisations, agreements, identifying the “right” alliances, creative dealmaking, partner selection, protecting yourself and more
• Maximising Repeat Business and Lifetime Value of a Client … How to attract more repeat business and referrals, how to increase your revenue by offering other services to your clients.

Each month you are given an action step to implement in your business during the following month. These action steps are very important because they enable you to put what you learn in the tele-class, into action and see the “real life” results that it produces for you.

3) Weekly Online Tutorials

Not only do you benefit from the group coaching sessions, you also get pre-recorded and written tutorials to work through each week.

4) Unlimited Email Support

I give you a special email address where you can contact me with any questions you have about winning new business and being a successful copywriter. You receive answers to those questions within 24 hours.

5) A Suite of Valuable Writing Support Tools

You also receive the following free:

• Scientific Advertising by Claude Hopkins – This is THE must-read bible of advertising. The content is brilliant. Talk to anyone who is anyone in advertising and marketing and chances are they will tell you that they owe their success to what’s inside the pages of this book.
• Power Word Thesaurus (worth $27) …1000′s of power words at your finger tips.
• Headlines that Sell (worth $27) … featuring 232 persuasive headlines you can use or get ideas from.
• Psychology and Achievement by Warren Hilton … This fascinating ebook chronicles the relationship between how we think and how we exist. It is brimming with psychological principles that you can apply to your copywriting.
• The Art of Writing and Other Essays by Robert Louis Stevenson … Learn how to write masterfully from one of the literary giants of all time.
• How to Speak and Write Correctly by Joseph Devlin …This educational ebook covers everything you need to know about getting your grammar and punctuation right. It covers sentence structure, punctuation, letter writing, pitfalls to avoid, style, slang, word choice and more.

… PLUS …

Pay in Full And Get $1200 + Worth Of Extra Support, Strategic Tools and Guidance To Further Escalate Your Sales … FREE

Our number one focus is to help you build a wildly successful writing business. That’s why the focus is on marketing, sales and positioning strategies.

BUT — because we recognize that being a successful copywriter means being able to market yourself well AND, of course, be an expert at writing words that sell, we’ve decided to include online access to our Freelance Copywriting Course — at no extra charge when you pay in full.

That’s an extra $597.00 in value right there.

The Freelance Copywriting Course features 15 comprehensive lessons spanning 400 pages (approx). It’s presented in an accelerated learning format to enable you to become proficient fast.

There are 20+ exercises designed to help you integrate your learnings plus oodles of case studies and examples.

Use this session to ask me any question you like … on marketing yourself, creating a Unique Selling Proposition, branding yourself … anything.

Really … there are 30 or 40 good reasons for you to join us, but listing them all would be a little over the top so here are the 9 most important ones:

• Improve your ability to write words that sell.
• Watch your clients’ marketing responses increase.
• Watch your referrals and repeat business increase as a result of that.
• Save a lot of time and money by learning from our successes and mistakes.
• Get a second opinion on your work from one of this country’s top copywriters.
• Increase your fees dramatically.
• Love what you do – make more money with the writing work you love.
• Earn much more and work far fewer hours with less stress.
• Enjoy a steady stream of regular, great-paying writing work.

I’d love to help you live your passion as a writer and earn great money doing it. To find out more about the program just send us an email.

Looking forward to helping you succeed!

Take Care,

Kristina Mills